During this election politicians from all sides will say that "the only poll that matters is the one on Election Day". This is certainly true but it doesn't mean that opinion polls don't matter. There have been hundreds of opinion polls about this election and all of them show only one result which a hung parliament with no party getting an overall majority. All parties study the polls very carefully as it tells them what are the most popular policies to talk about and also where they should be concentrating their resources in the election campaign.
Click here for the brilliant 'Yes Prime Minister' clip on opinion polls.
The Electoral Calculus website got the 2010 result almost spot on. Click here to see what they are predicting for 2015.
Click here for the UK Polling Report which continually reports on polls as they are produced.
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